Wednesday, 30 March 2016

Hovis: Chia Bread Launch

Hovis is a huge name in the world of sliced bread so I was very excited to be invited to the launch of their new Chia Bread. I wasn't sure what to expect as I sat on the bus and made my way over to the city. What I didn't expect was to be attending the best bloggers event I have had the pleasure of attending yet...

Hovis: Chia Bread Launch

I have been intrigued by chia seeds for a little while now but have never actually got around to buying any. However the collaboration between Hovis and The Chia Co. means that getting all the goodness from chia seeds is now as easy as eating your toast in the morning or scoffing your sandwich at lunch.

For any of you that know me you know that I am a big fan of anything Australian and The Chia Co. is as Australian as they come. The chia seeds are grown sustainably in Western Australia and now also in Nicaragua, Kenya and Tanzania. These little seeds are packed full of all sorts of vitamins and minerals and a HUGE amount of omega 3 and seem to be having a well deserved moment in the health food spotlight.

We were given all this information while sitting around a table absolutely covered in all sorts of delicious food. It was the dream table spread with everything from berries and mangos to fresh mint and chicken and literally everything in between!

Our first challenge was to use the Hovis Seed Sensations Chia Bread to make our ultimate sandwich. I of course sat and quiet freaked out over what I should use (decisions are not my strong point!)
However, all my umming and ahhing all paid off as I made THE most delicious sandwich I have ever had. (What I lack in decision making skills I make up in modesty clearly..!)

Hovis: Chia Bread Launch sandwich

I present you with the seriously yummy humous, rocket, avocado, chicken breast, mint, black pepper, feta and pomegranate seed sandwich. It was an absolute mess to eat but I really didn't care.

I don't often make sandwiches but if I had everyday access to the ingredients we were treated I would be a sandwich queen!

The next challenge was to make a yummy piece of toast. Again a tricky task when you have so many delicious toppings to choose from. In honour of my kiwi fella I went for a pudding piece of toast with cream cheese, kiwi fruit and strawberries. Sprinkled, of course, with lots of chia seeds.

Hovis: Chia Bread Launch photo taking

strawberry and kiwi fruit toast

I really would recommend Hovis Chia Bread, it's as delicious as all their other loaves and has so much healthy yumminess added in. I would also really recommend experimenting with what you put on your toast. I wouldn't have thought to put fruit on toast but it really does work!

Hovis: Chia Bread Launch

(What would you put in your dream sandwich?)


  1. I wanna try this! I put chia seeds in my morning smoothies so having them added to bread would be awesome :) My dream sandwich would have to be avocado, humous and salad... NOM xx

    1. Yum! Humous in anything is basically all my dreams! x

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